{"id":14208,"date":"2024-03-07T23:20:51","date_gmt":"2024-03-07T23:20:51","guid":{"rendered":"https:\/\/cleverclick360.com\/?p=14208"},"modified":"2024-03-07T23:30:12","modified_gmt":"2024-03-07T23:30:12","slug":"smo-vs-smm-cual-es-la-diferencia","status":"publish","type":"post","link":"https:\/\/cleverclick.com.mx\/en\/smo-vs-smm-cual-es-la-diferencia\/","title":{"rendered":"SMO vs SMM: \u00bfcu\u00e1l es la diferencia?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"14208\" class=\"elementor elementor-14208\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-994ce37 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"994ce37\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-712f50f\" data-id=\"712f50f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5982d4c elementor-widget elementor-widget-image\" data-id=\"5982d4c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog-1024x576.jpg\" class=\"attachment-large size-large wp-image-14209\" alt=\"smo smm diferencia\" srcset=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog-1024x576.jpg 1024w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog-300x169.jpg 300w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog-768x432.jpg 768w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog-18x10.jpg 18w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog.jpg 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-487af4d elementor-widget elementor-widget-text-editor\" data-id=\"487af4d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SMOy SMM son dos t\u00e9cnicas de posicionamiento en redes sociales que, si sabes aplicarlas, pueden ser el boost que tu negocio digital necesita para llegar al siguiente nivel. Pero \u00bfsabes por qu\u00e9 son diferentes y c\u00f3mo pueden ayudarte? <strong>En CleverClick 360 te explicamos cu\u00e1l es la diferencia entre SMO y SmM, c\u00f3mo funciona cada t\u00e9cnica y c\u00f3mo puedes utilizarlas a tu favor.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bf8696 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bf8696\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-226b79b4\" data-id=\"226b79b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-532eca44 elementor-widget elementor-widget-text-editor\" data-id=\"532eca44\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>SMO vs SMM<\/h2>  \n  \n  <div class=\"mailpoet_form_popup_overlay\"><\/div>\n  <div\n    id=\"mailpoet_form_4\"\n    class=\"mailpoet_form      mailpoet_form_shortcode      mailpoet_form_position_      mailpoet_form_animation_\"\n      >\n\n    <style type=\"text\/css\">\n     #mailpoet_form_4 .mailpoet_form {  }\n#mailpoet_form_4 form { margin-bottom: 0; }\n#mailpoet_form_4 p.mailpoet_form_paragraph { margin-bottom: 10px; }\n#mailpoet_form_4 .mailpoet_column_with_background { padding: 10px; }\n#mailpoet_form_4 .mailpoet_form_column:not(:first-child) { margin-left: 20px; }\n#mailpoet_form_4 .mailpoet_paragraph { line-height: 20px; margin-bottom: 20px; }\n#mailpoet_form_4 .mailpoet_segment_label, #mailpoet_form_4 .mailpoet_text_label, #mailpoet_form_4 .mailpoet_textarea_label, #mailpoet_form_4 .mailpoet_select_label, #mailpoet_form_4 .mailpoet_radio_label, #mailpoet_form_4 .mailpoet_checkbox_label, #mailpoet_form_4 .mailpoet_list_label, #mailpoet_form_4 .mailpoet_date_label { display: block; font-weight: normal; }\n#mailpoet_form_4 .mailpoet_text, #mailpoet_form_4 .mailpoet_textarea, #mailpoet_form_4 .mailpoet_select, #mailpoet_form_4 .mailpoet_date_month, #mailpoet_form_4 .mailpoet_date_day, #mailpoet_form_4 .mailpoet_date_year, #mailpoet_form_4 .mailpoet_date { display: block; }\n#mailpoet_form_4 .mailpoet_text, #mailpoet_form_4 .mailpoet_textarea { width: 200px; }\n#mailpoet_form_4 .mailpoet_checkbox {  }\n#mailpoet_form_4 .mailpoet_submit {  }\n#mailpoet_form_4 .mailpoet_divider {  }\n#mailpoet_form_4 .mailpoet_message {  }\n#mailpoet_form_4 .mailpoet_form_loading { width: 30px; text-align: center; line-height: normal; }\n#mailpoet_form_4 .mailpoet_form_loading > span { width: 5px; height: 5px; background-color: #5b5b5b; }\n#mailpoet_form_4 h2.mailpoet-heading { margin: 0 0 20px 0; }\n#mailpoet_form_4 h1.mailpoet-heading { margin: 0 0 10px; }#mailpoet_form_4{border-radius: 25px;background: #fa5e39;text-align: center;}#mailpoet_form_4 form.mailpoet_form {padding: 30px;}#mailpoet_form_4{width: 100%;}#mailpoet_form_4 .mailpoet_message {margin: 0; padding: 0 20px;}\n        #mailpoet_form_4 .mailpoet_validate_success {color: #00d084}\n        #mailpoet_form_4 input.parsley-success {color: #00d084}\n        #mailpoet_form_4 select.parsley-success {color: #00d084}\n        #mailpoet_form_4 textarea.parsley-success {color: #00d084}\n      \n        #mailpoet_form_4 .mailpoet_validate_error {color: #cf2e2e}\n        #mailpoet_form_4 input.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 select.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 textarea.textarea.parsley-error {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-errors-list {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-required {color: #cf2e2e}\n        #mailpoet_form_4 .parsley-custom-error-message {color: #cf2e2e}\n      #mailpoet_form_4 .mailpoet_paragraph.last {margin-bottom: 0} @media (max-width: 500px) {#mailpoet_form_4 {background: #fa5e39;}} @media (min-width: 500px) {#mailpoet_form_4 .last .mailpoet_paragraph:last-child {margin-bottom: 0}}  @media (max-width: 500px) {#mailpoet_form_4 .mailpoet_form_column:last-child .mailpoet_paragraph:last-child {margin-bottom: 0}} \n    <\/style>\n\n    <form\n      target=\"_self\"\n      method=\"post\"\n      action=\"https:\/\/cleverclick.com.mx\/wp-admin\/admin-post.php?action=mailpoet_subscription_form\"\n      class=\"mailpoet_form mailpoet_form_form mailpoet_form_shortcode\"\n      novalidate\n data-delay=\"\"\n      data-exit-intent-enabled=\"\"\n      data-font-family=\"\"\n      data-cookie-expiration-time=\"\"\n    >\n      <input type=\"hidden\" name=\"data[form_id]\" value=\"4\" \/>\n      <input type=\"hidden\" name=\"token\" value=\"260b7df495\" \/>\n      <input type=\"hidden\" name=\"api_version\" value=\"v1\" \/>\n      <input type=\"hidden\" name=\"endpoint\" value=\"subscribers\" \/>\n      <input type=\"hidden\" name=\"mailpoet_method\" value=\"subscribe\" \/>\n\n      <label class=\"mailpoet_hp_email_label\" style=\"display: none !important;\">Please leave this field empty<input type=\"email\" name=\"data[email]\"\/><\/label><div class=\"mailpoet_form_image\"><figure class=\"size-medium aligncenter\"><img decoding=\"async\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-300x116.png\" alt class=\"wp-image-12812\" srcset=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-300x116.png 300w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1-18x7.png 18w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/05\/logo-CC360-blanco-horizontal-1.png 512w\" width=\"163\" style=\"width: 163px\"><\/figure><\/div>\n<h2 class=\"mailpoet-heading  mailpoet-has-font-size\" style=\"text-align: center; color: #ffffff; font-size: 20px; line-height: 1.5\"><span style=\"font-family: Arial\" data-font=\"Arial\" class=\"mailpoet-has-font\">Subscribe to our blog<\/span><\/h2>\n<div class=\"mailpoet_paragraph\"><input type=\"email\" autocomplete=\"email\" class=\"mailpoet_text\" id=\"form_email_4\" name=\"data[form_field_MGJhNmRiZmQ5MGZmX2VtYWls]\" title=\"Correo electr\u00f3nico\" value=\"\" style=\"width:100%;box-sizing:border-box;background-color:#ffffff;border-style:solid;border-radius:40px !important;border-width:1px;border-color:#313131;padding:11px;margin: 0 auto;font-family:&#039;Arial&#039;;font-size:16px;line-height:1.5;height:auto;\" data-automation-id=\"form_email\"  placeholder=\"E-mail address\" aria-label=\"E-mail address\" data-parsley-errors-container=\".mailpoet_error_1ipqh\" data-parsley-required=\"true\" required aria-required=\"true\" data-parsley-minlength=\"6\" data-parsley-maxlength=\"150\" data-parsley-type-message=\"This value should be a valid email.\" data-parsley-required-message=\"This field is required.\"\/><span class=\"mailpoet_error_1ipqh\"><\/span><\/div>\n<div class=\"mailpoet_paragraph\"><input type=\"submit\" class=\"mailpoet_submit\" value=\"Subscribe\" data-automation-id=\"subscribe-submit-button\" data-font-family='Arial' style=\"width:100%;box-sizing:border-box;background-color:#ffffff;border-style:solid;border-radius:40px !important;border-width:0px;border-color:#313131;padding:11px;margin: 0 auto;font-family:&#039;Arial&#039;;font-size:20px;line-height:1.5;height:auto;color:#fa5e39;font-weight:bold;\" \/><span class=\"mailpoet_form_loading\"><span class=\"mailpoet_bounce1\"><\/span><span class=\"mailpoet_bounce2\"><\/span><span class=\"mailpoet_bounce3\"><\/span><\/span><\/div>\n<p class=\"mailpoet_form_paragraph p-link mailpoet-has-font-size\" style=\"text-align: center; color: #ffffff; font-size: 13px; line-height: 1.5\"><em>No te enviaremos spam. <\/em><a href=\"https:\/\/cleverclick360.com\/politica-de-privacidad\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>pol\u00edtica de pri<\/em>vacidad<\/a> .<\/p>\n\n      <div class=\"mailpoet_message\">\n        <p class=\"mailpoet_validate_success\"\n                style=\"display:none;\"\n                >Check your inbox or spam folder.\n        <\/p>\n        <p class=\"mailpoet_validate_error\"\n                style=\"display:none;\"\n                >        <\/p>\n      <\/div>\n    <\/form>\n\n      <\/div>\n\n  <h3>SMO<\/h3><p>Significa <strong>posicionamiento en redes sociales (Social Media Optimization, en ingl\u00e9s)<\/strong>. <strong>Se trata de una serie de t\u00e9cnicas enfocadas a aumentar la visibilidad de tu marca en redes sociales<\/strong>. Eso incluye creaci\u00f3n de contenido, comunidades, etc., todo con el fin de llegar a la mayor cantidad de personas posibles y aumentar interacciones.<\/p><h4>La diferencia entre SEO y SMO<\/h4><p><strong>Como su nombre lo dice, el SMO est\u00e1 enfocado a las redes sociales, mientras que el SEO se enfoca en motores de b\u00fasqueda.<\/strong><\/p><p>En teor\u00eda es as\u00ed. Sin embargo, con el paso del tiempo y el modo c\u00f3mo han evolucionado las redes y los buscadores, <strong>ambas t\u00e9cnicas conviven y necesitan coordinarse para desarrollar una estrategia efectiva.<\/strong><\/p><p>Y s\u00ed, el uso de keywords tiene mucho que ver en esto. De hecho, <strong>en la pr\u00e1ctica, las redes sociales tambi\u00e9n funcionan como motores de b\u00fasqueda.<\/strong> A su vez, la correcta optimizaci\u00f3n de tus redes te permitir\u00e1 alcanzar mayor autoridad en buscadores y, por lo tanto, ocupar mejores posiciones en los resultados.<\/p><p>Por supuesto, para posicionar una cuenta en redes, es b\u00e1sico hacer \u00e9nfasis en el contenido de calidad, en el formato adecuado para la red social y tu p\u00fablico. Un mensaje puede tener mil formas, pero <b>lo m\u00e1s valioso sucede cuando las personas se identifican con el mensaje de tu marca.<\/b><\/p><h3>SMM<\/h3><p>A <b>Marketing en medios sociales (o Social Media Marketing, en ingl\u00e9s), se trata de todas las estrategias y todas las acciones aplicadas a optimizar tus redes sociales<\/b>. No obstante, <b>lo m\u00e1s com\u00fan es pensar en el SMM \u00fanicamente como la publicidad de pago en redes sociales<\/b>.<\/p><p>En ese sentido, podemos decir que la diferencia entre SMO y SMM es similar a la diferencia entre SEO y SEM.<\/p><p>Mientras las t\u00e9cnicas SMO toman acciones para incrementar seguidores, interacciones y contenido de forma org\u00e1nica, el SMM utiliza un pago y segmentaci\u00f3n para crear anuncios dirigidos a un p\u00fablico especifico.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62863be elementor-widget elementor-widget-image\" data-id=\"62863be\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-1024x1024.png\" class=\"attachment-large size-large wp-image-14212\" alt=\"\" srcset=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-1024x1024.png 1024w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-300x300.png 300w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-150x150.png 150w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-768x768.png 768w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios-12x12.png 12w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/Beneficios.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d9813cb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9813cb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8b6ba40\" data-id=\"8b6ba40\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0435268 elementor-widget elementor-widget-text-editor\" data-id=\"0435268\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Checa nuestra gu\u00eda: <\/strong><a href=\"https:\/\/cleverclick360.com\/seo-vs-sem-cual-es-la-diferencia\/\" target=\"_blank\" rel=\"noopener\"><strong>SEO VS SEM: \u00bfcu\u00e1l es la diferencia?<\/strong><\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c3777b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c3777b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-033d8fe\" data-id=\"033d8fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2eb743c elementor-widget elementor-widget-text-editor\" data-id=\"2eb743c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2>Publicidad de pago en redes sociales<\/h2><p>Social Media Marketing consiste en todas las acciones orientadas a promover tus productos o servicios y construir un v\u00ednculo con tu p\u00fablico objetivo a trav\u00e9s de las redes sociales. Y s\u00ed, consiste en la inserci\u00f3n de anuncios en redes sociales. <b>Its great advantage is segmentation<\/b>, la cual te permite alcanzar con bastante precisi\u00f3n a las personas con quienes deseas conectar.<\/p><h3>Meta Ads<\/h3><p><a href=\"https:\/\/www.facebook.com\/business\/ads\" target=\"_blank\" rel=\"noopener\">Meta Ads<\/a> es la herramienta de creaci\u00f3n de anuncios para toda la suite de Meta, o sea: Facebook, Instagram, WhatsApp, Messenger y Markt.<\/p><p>Su objetivo es permitir a las empresas y marcas atraer nuevos clientes y aumentar sus ventas online.<\/p><p>Adem\u00e1s de su gran capacidad de segmentaci\u00f3n, Meta Ads tiene la ventaja de adaptarse a tu presupuesto y funcionar de manera bastante intuitiva. Adicionalmente, una vez publicado, puedes darle seguimiento en tiempo real a tu anuncio.<\/p><h3>Spark Ads<\/h3><p><a href=\"https:\/\/cleverclick360.com\/como-funcionan-los-spark-ads-de-tiktok\/\" target=\"_blank\" rel=\"noopener\"><strong>Esta es la herramienta de ads de TikTok<\/strong><\/a>. En palabras de sus creadores, es un<b> formato de visualizaci\u00f3n de anuncios nativos para las marcas que buscan promocionar sus propios videos org\u00e1nicos y amplificar el contenido de los creadores<\/b>.<\/p><p>Spark Ads permite aprovechar las publicaciones org\u00e1nicas propias y de terceros para incorporarlas a tu campa\u00f1a. As\u00ed, puedes promocionar tu propio contenido o el de cualquier creador, siempre que te d\u00e9 permiso de hacerlo.<\/p><h3>LinkedIn Ads<\/h3><p>A <a href=\"https:\/\/business.linkedin.com\/es-es\/marketing-solutions\/success\/best-practices\/create-your-first-campaign\" target=\"_blank\" rel=\"noopener\">administrador de campa\u00f1as de LinkedIn<\/a> te permite crear en tu perfil y promocionar productos y contenido. Esta herramienta te permite elegir tu objetivo, definir el p\u00fablico y tener el control total de tus campa\u00f1as. Tambi\u00e9n, te ofrece la opci\u00f3n de crear mensajes publicitarios programados.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97efa6a elementor-widget elementor-widget-text-editor\" data-id=\"97efa6a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>No te puedes perder:<\/strong><\/p><div class=\"elementor-post__thumbnail\"><a href=\"https:\/\/cleverclick360.com\/que-es-un-prompt-de-ia\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"attachment-full aligncenter wp-image-14116 size-large\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4-1024x576.jpg\" sizes=\"(max-width: 1200px) 100vw, 1200px\" srcset=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4.jpg 1200w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4-300x169.jpg 300w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4-1024x576.jpg 1024w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4-768x432.jpg 768w, https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/02\/blog-4-18x10.jpg 18w\" alt=\"novedades ChatGPT 2024\" width=\"800\" height=\"450\" \/><\/a><\/div><div class=\"elementor-post__text\"><h3 class=\"elementor-post__title\" style=\"text-align: center;\"><a href=\"https:\/\/cleverclick360.com\/las-novedades-de-chatgpt-en-2024\/\" target=\"_blank\" rel=\"noopener\">Las novedades de ChatGPT en 2024<\/a><\/h3><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b79ba66 elementor-widget elementor-widget-text-editor\" data-id=\"b79ba66\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"suscribirpop aligncenter wp-image-13386 size-full\" src=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2023\/08\/banner-1.png\" alt=\"CleverClick 360\" width=\"1200\" height=\"198\" srcset=\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/08\/banner-1.png 1200w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/08\/banner-1-300x50.png 300w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/08\/banner-1-1024x169.png 1024w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/08\/banner-1-768x127.png 768w, https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2023\/08\/banner-1-18x3.png 18w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>SMOy SMM son dos t\u00e9cnicas de posicionamiento en redes sociales que, si sabes aplicarlas, pueden ser el boost que tu negocio digital necesita para llegar al siguiente nivel. Pero \u00bfsabes por qu\u00e9 son diferentes y c\u00f3mo pueden ayudarte? En CleverClick 360 te explicamos cu\u00e1l es la diferencia entre SMO y SmM, c\u00f3mo funciona cada t\u00e9cnica [&hellip;]<\/p>","protected":false},"author":2,"featured_media":14209,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CleverClick 360 SMO vs SMM: \u00bfcu\u00e1l es la diferencia? -<\/title>\n<meta name=\"description\" content=\"n CleverClick 360 te explicamos cu\u00e1l es la diferencia entre SMO y SmM, c\u00f3mo funciona cada t\u00e9cnica y c\u00f3mo puedes utilizarlas a tu favor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CleverClick 360 SMO vs SMM: \u00bfcu\u00e1l es la diferencia? -\" \/>\n<meta property=\"og:description\" content=\"n CleverClick 360 te explicamos cu\u00e1l es la diferencia entre SMO y SmM, c\u00f3mo funciona cada t\u00e9cnica y c\u00f3mo puedes utilizarlas a tu favor.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\" \/>\n<meta property=\"og:site_name\" content=\"CleverClick 360\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CleverClick360\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-07T23:20:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-07T23:30:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cleverclick360.com\/wp-content\/uploads\/2024\/03\/blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"d.are\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\"},\"author\":{\"name\":\"d.are\",\"@id\":\"https:\/\/www.cleverclick.com.mx\/#\/schema\/person\/27e9bc005333d4422e93f1a8d9b6f408\"},\"headline\":\"SMO vs SMM: \u00bfcu\u00e1l es la diferencia?\",\"datePublished\":\"2024-03-07T23:20:51+00:00\",\"dateModified\":\"2024-03-07T23:30:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\"},\"wordCount\":721,\"publisher\":{\"@id\":\"https:\/\/www.cleverclick.com.mx\/#organization\"},\"image\":{\"@id\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cleverclick.com.mx\/wp-content\/uploads\/2024\/03\/blog.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\",\"url\":\"https:\/\/cleverclick360.com\/smo-vs-smm-cual-es-la-diferencia\/\",\"name\":\"CleverClick 360 SMO vs SMM: \u00bfcu\u00e1l es la diferencia? 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